Friday, December 9, 2011

Character is what you are in the dark.

A fascinating article that only reinforces that your Integrity is defined by what you do in private.

"Cooperative behaviour is generally associated with personal disadvantage. Scientists have therefore long been unable to explain why, despite this, altruism exists in nature. However, altruistic behaviour can be successful if organisms improve their reputation through unselfish behaviour and can benefit from it at a later stage: those who give receive; but those who refuse to lend support cannot expect help in an emergency. Solidarity is also the outcome of social evolution in humans. However, altruism can only enhance an individual’s reputation and prevail if the corresponding behaviour is known to others."


"Read the article here

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